For Nemours Children's Health System, I developed Community Benefit Reports and communication plans for reporting and leveraging the value of Nemours Children’s Health System community impact:
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Received recognition from the National Association of Children’s Hospitals (NACHRI) who identified inaugural Community Benefit Report as national gold standard to share expertise;
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Asked by NACHRI to speak nationally on Best Practices and to join a NACHRI governing board (most junior hospital employee ever appointed);
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Advised Marketing, PR and Development/Fundraising on utilizing the community benefit story; Development experienced a double-digit YOY increase in fundraising;
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Nemours’ submission (in its final, allowable attempt) of the Community Benefit Report to the Florida State Legislature was the linchpin in receiving permission to build its children’s hospital in Orlando, FL , which was critical to the success of its Florida business plan.
For NCR, I drove awareness and interest in continuous improvement (CI/Lean Six Sigma) employee training by communicating a compelling story of increased efficiency and job satisfaction, achieving a 79% participation rate and saving NCR millions. Developed CEO emails/presentations, leadership summits and content for corporate communications. In the first four years of CI initiatives overall, $400 million was saved off bottom line.
As Internal Communications Leader (Consultant) for a new power division of GE Energy, I developed and implemented a change management communications strategy that aligned with corporate business objectives and the larger GE Energy organization. This included driving cultural integration and the creation of an "internal brand." Engagement goals and cultural transformation was achieved in less than a year, exceeding expectations by months. I delivered compelling global communications through a variety of tactics including extensive use of internal social media, leadership blogs, text messaging, email newsletters, company-wide meetings, videos and new intranet sites.
Dornier MedTech is a medical device company with a legacy in aviation history. Dornier’s aerospace laboratories noticed that pitting (e.g., dents) was occurring on the surface of an aircraft as it approached the sound barrier – a unique manifestation caused by the shock wave created in front of a droplet of moisture. This finding, coupled with close collaboration with hospitals, resulted in the company’s invention of extracorporeal shock wave lithotripsy (ESWL®) to treat kidney stones. To date, millions of sufferers have been successfully treated with lithotripters, the only non-invasive kidney stone treatment.
Although the technology emerged decades ago, awareness among patients remains low and many doctors today prefer to treat kidney stones with laser devices. In fact, using a laser to treat a kidney stone has been likened to the fun of playing a video game. As a result, Dornier MedTech is facing declining sales of lithotripters.
This first-ever compilation of medical peer-reviewed articles provides strong evidence that lithotripsy offers considerable benefits to patients.
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Dornier MedTech experienced an increase in leads post-distribution;
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Excerpts were used in social media posts, resulting in double-digit increases in followers.
SEE SAMPLES OF OTHER DORNIER MEDTECH MATERIALS HERE.
At Manhattan Associates, I created a world-class communication strategy. Enhancements included a diversity and inclusion plan, communications intended to build corporate culture and a sense of purpose, the deployment of digital monitors globally (and a training program for regional personnel) and improved email usage to drive employee engagement, retention and satisfaction. 87% of employees reported high/very high satisfaction with internal communications post-deployment.
Junior Leagues of Chicago and Atlanta
Volunteer Organizations - Writer, Editor, Publisher
As a volunteer for the Junior League of Chicago, I revamped the 12-page, two-color member newsletter (5,000 members) into a four-color, 36-page professionally styled magazine; developed ad sales program/media kit and increased ad sales 400% in 18 months. [To review samples of Topics, let me know. The above image is not linked.]
For the Junior League of Atlanta, I serve as the Director of Internal Communications as well as hold responsibility for the public website. I identify communication needs for member communications and develop strategic plans and messaging aligned with mission and vision, as well as diversity, equity and inclusion efforts. I also partner with the Diversity and Inclusion Committee chair to implement event and communications plan.
